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The Power of Scent

The Power of Scent

Over time, you can become so accustomed to the smell of your home that you may not think twice about it. But when a potential buyer first walks into your home, one of the very first things noticeable to them is the smell. So, you want it to be a good one.

To keep potential buyers sniffing for more use these scent tips:

Good Smells

• Light florals

• Citrus

• Vanilla

• Natural wood (think pine, cedar)

• Natural herbs (think basil, thyme)

• Fragrant plants (think roses, eucalyptus, lavender, and rosemary – just make sure they get plenty of light)

Bad Smells

• Strong cooking smells (fish, eggs, garlic, onion, etc.)

• Pet odours (clean all pet paraphernalia also for allergy reasons)

• Strong cleaning chemicals (bleach)

• Smoke (use an air filtration machine)

• Stale, musty smells (open windows to let the fresh air flow in)

• Too many smells (if even they are good) Focus on 1 or 2 scents

Remember, emotions are driven by senses, which play a role in the buying process. The scent of your home will trigger feelings, in your prospective buyer, so make sure it’s good feelings.

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